Problem:
Assisting an Elderly Homeowner in Making a Delicate Transition while Preserving Autonomy
Our seller client is an elderly woman who lived in her home alongside her late husband for 40 years. With no children to inherit the property, she faced the challenging decision of selling her beloved home. However, the emotional attachment to her home made it difficult for her to entertain the idea of moving out – even though she knew it was time to find a more suitable living situation.
We recognized her desire to maintain her independence and lifestyle. She expressed a willingness to move into a local rental as long as she would be able to retain her car and continue driving. Resolving this situation required finding a solution that would address both her emotional attachment to her home and her need for autonomy and mobility.
Solution:
Developed a Tailored Transition Plan & Strong Marketing Strategy
To help our client understand her choices, our team devised a plan tailored to her needs and preferences. We assisted the seller in understanding her options for renting, previewing apartments, and senior living options on her behalf to find one that suited her needs. We wanted to make sure she had viable options that met her criteria prior to listing the home on the market.
As for the home, it was in need of some decluttering and a lot of updating. But she didn’t have any money to do any improvements or maintenance. We helped guide the seller and her relatives on what to keep in the house and what to remove. In addition, we hired a professional cleaner to ensure the property was spotless and presented the home in the best light.
Once the home was decluttered and cleaned, we set to work staging it using the client’s belongings to show off the features of the home. We removed curtains to bring in more natural light and allow a clear view of the conservation land across the street. We also rearranged furniture to best suit the layout of the home. Realizing that this would make an excellent family home, we strategically placed a teddy bear in an otherwise empty bedroom to help buyers envision the space and its potential use.
We knew the property was most likely going to be purchased by a developer, who would either demolish the home and rebuild, or gut renovate the existing home. We proactively contacted the town to gain a comprehensive understanding of the land and its possibilities. By providing guidance and implementing strategic measures, our solution was aimed to maximize the property’s market appeal and offer the seller a range of viable choices, to ultimately garner strong offers for our client.
Result:
Selling for Over-Asking and Securing Finacial Stability
Throughout the listing process, the seller experienced an unforeseen medical issue, which led her to realize that moving into an assisted living facility closer to her niece’s home was the best course of action. In response to this change, we swiftly adapted our approach and provided assistance to the seller and her family in removing items from the property and negotiating with the new buyers regarding the furnishings they wished to keep. By implementing this strategic approach, we set an offer deadline and received four offers, diligently negotiating with the highest bidder to amend certain terms to meet the seller’s requirements including a use and occupancy to allow the family to move out items after the closing. Ultimately, the property sold for a price that exceeded the listed price, securing the seller with significant financial resources to cover her assisted living expenses for years to come. This successful outcome ensured that the seller could transition into her new living arrangement with peace of mind and financial stability.
What Our Client’s Niece Had to Say:
Marie Presti and her whole team (Tiffany is a special star) were so wonderful to deal with. Everything ran so smoothly thanks to them, from our initial meeting through the closing, and all of the numerous details in between that needed special attention. They went above & beyond in every way possible! Thank you Presti Group!